Sunshine Coast Design

The Yellow Book


Project Overview

Creative Direction
Design Strategy
Art Direction
Book Design

Sunshine Coast Design

Saturate was engaged by the Sunshine Coast Council's Place Making Team to creatively direct and design the Sunshine Coast Design Manual. To encourage good design across the urban, developmental and architectural landscape. Our brief was to create a design bible to inspire architects, builders and developers on the Sunshine Coast of Australia. To cohesively connect this demographic towards a common goal of design excellence on the Sunshine Coast.

"The Sunshine Coast Design Strategy establishes a simple set of design principles to guide a new era of place-based decision making in a fast-growing region. Far from being a dry technical guide or a ubiquitous "vision", this work puts place and landscape at the centre of the dialogue concerning how the Sunshine Coast will grow well. The communication methods and advocacy built into this project signal an exciting new direction for landscape architects as advocates for place-led design within our communities, Australia wide." - Landscape Architecture Awards Jury Citation

The book has gone on to reach hundreds of thousands of people on the Sunshine Coast. It has been featured nationally in over 20 publications including Architecture AU, Habitus and Monocle. A dedicated website has been setup for the book and it's available to everyone as a digital version online.  A series of videos explaining the design principles have also been created and shared across media to illustrate and further highlight the strategy. The book has also been launched and promoted at several keynote events around the region. Including the MET Design Series, PIA Virtual Conference, AILA 2020 Land-E-Scape Reset and the IPWEAQ20 Conference. Sunshine Coast Design has also gone on to win an AILA Award for Research, Policy & Communications and a National Good Design Gold Award.

We worked with the team at Cornerstone Press to deliver this incredible strategy manual. 1000 copies delivered to all key architects and developers in the region. With unlimited digital distribution via digital channels. Digital Version of the book is available here: link If you'd like to purchase a copy of this limited release it's available from Folio BooksAnnie's Books in Peregian if you're on the Sunshine Coast.

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Discovery Session

We invite you to join us for a complimentary 30-minute discovery session. We'd like to learn about your project, plus share our thoughts and insights to get you started.

We're a remote based Sunshine Coast Creative Agency servicing APAC so if you're in Noosa pop in, if you're elsewhere lets line up a video chat.

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